Marketing & Communications

Publicis Groupe Poland: Advertising Market Grows by 5.3% in Q1 2025, Internet Drives the Market

SW 23 May 2025

The estimated net value of the advertising market in Poland in the first quarter of 2025 was nearly PLN 3 billion, reflecting a year-over-year growth of 5.3%, according to the latest Advertising Market Report in Poland by Publicis Groupe Poland. Graph 1. Net Advertising Market Value from 2015 to 2025 ADVERTISING SECTORS In the first quarter of 2025, the Polish advertising market grew by 5.3% compared to the same period in 2024. Eleven sectors increased their advertising budgets, while five…

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