Marketing & Communications

Publicis Groupe Poland: After Three Quarters of 2025, the Advertising Market Grew by 6.6%, and Online Video is the Driving Force in the Market

SW 28 November 2025

The estimated net value of the advertising market in Poland after three quarters of 2025 amounted to over PLN 9.6 billion, an increase of 6.6% year-on-year, according to the latest Report on the Advertising Market in Poland, created by Publicis Groupe Poland. Chart 1. Net value of the advertising market in the years 2015-2025 ADVERTISING SECTORS According to analysts at Publicis Groupe, the advertising market in Poland declined by 6.6% year-on-year after three quarters of 2025. As many as 13…

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