Spotify began testing video podcasts. Will it try to steal YouTube users?

We associate podcasts with audio-only experience, but research conducted by the Publicis Groupe in Warsaw shows that the most popular website where Poles listen to podcasts is YouTube. Spotify must have noted that this phenomenon concerns a much wider audience, and they are about to introduce video capabilities for podcast creators. For now, tests are being conducted with one selected pair of creators.

Spotify is testing video podcasts with two YouTube stars