– TikTok open for measurement – growing alternative to walled-gardens – Another competitor for Twitch, namely Tencent is launching streaming – Microsoft sells its streaming service to Facebook – Spotify is getting ready to jump on video The pandemic has accelerated the growth of video consumption without a doubt, and the rapidly growing TikTok has also benefited from this. This Chinese social networking site has the ambition of becoming a strong player when it comes to user-generated video content and…
Marketing & Communications
Gaming & Video. The Chinese offensive, or war at its best – who will win the fight for the viewer?
