All Posts By

Barbara Drapała

Marketing & Communications

The challenge, not only for those with big budgets

We have been implementing the “Help a Dog for a Hot Dog!” campaign for over 9 years. Every year we try not only to surprise the participants but above all to extend its scope. In each subsequent edition we introduce new solutions that translate into both image and performance KPIs. We have already used the mechanism of collecting donations during live streams on Facebook, which we carried out as the first agency in Poland[1]. However this year, our activities focused…

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