All Posts By

Anna Domoń

Marketing & Communications

Why should marketers invest in live streaming?

Although we’ve known about live streaming for a good few years now, it wasn’t until the outbreak of the pandemic last year that it became a very important medium for connecting people that we use on a daily basis. Virtually everyone uses a chosen form of live streaming or connection – be it parents with children unable to meet during the pandemic, artists giving online concerts for their fans, gamers for their followers or the entire industry of marketers talking…

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