When we hear words like this from a tech giant like Google, it shows how challenging it is to tamper with the foundations of digital advertising. We haven’t had many instances in history where we’ve been able to postpone the apocalypse, but that’s what happened with the planned end of 3rd party cookie support in the Chrome browser. When in January 2020 we learned about this decision and especially about the deadline set for the end of 2021, we could…
